Spend More to Make More: Marketing in 2016
There is a common idiom that warns against “throwing good money after bad.” This essentially means that throwing more money at a bad thing (i.e. an investment with bleak profit margins) won’t necessarily make it work. Granted, putting more money towards a broken vehicle may very well solve its issues. However, maybe a better decision for the … Continue reading Spend More to Make More: Marketing in 2016