Category Archives: Business

Video Is The New Print

03 Dec
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Innovation and improvements in technology have made mobile devices and screen-oriented products more available and accessible to the masses. That is, having a smart phone or mobile device is no longer a luxury, but a necessity in today’s advanced society. With these improvements in technology, is a generational decline in attention spans, most notably in … Continue reading Video Is The New Print→

Spend More to Make More: Marketing in 2016

16 May
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There is a common idiom that warns against “throwing good money after bad.” This essentially means that throwing more money at a bad thing (i.e. an investment with bleak profit margins) won’t necessarily make it work. Granted, putting more money towards a broken vehicle may very well solve its issues. However, maybe a better decision for the … Continue reading Spend More to Make More: Marketing in 2016→

Drones: An Industry Breakthrough or a Technological Fad?

21 Mar
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If you’re one who can manage to keep up with the influx of technological gadgets flooding our markets today, then chances are you’ve probably heard of hover boards. For the 80’s and 90’s kids who are thinking of the cool gravitating skateboard that Marty Mcfly of Back To The Future stunted around in, I’m sorry but technology … Continue reading Drones: An Industry Breakthrough or a Technological Fad?→